Hello Members and Community
If you’ve ever stared at your phone trying to figure out what to post — or avoided posting altogether because you weren’t sure what you’re even allowed to say as a regulated practitioner — this workshop is for you.
Social Media Fundamentals for TCM Practitioners: how to show up online, create better content, and build visibility — without feeling like you have to become an influencer. It’s a live, two-hour training built specifically for acupuncture and Chinese medicine practitioners, taught by Dr. Eileen Li — a licensed acupuncturist, physical therapist, and founder of Anew Integrative Acupuncture, with a following of more than 2.5 million people across Instagram, TikTok, Facebook, and YouTube.
This isn’t generic marketing advice repackaged for healthcare. Dr. Li built this training around the advertising rules Canadian practitioners actually work under, so you’ll leave knowing exactly what you can post — and how to make it work.
You don’t need to become an influencer. You need to become findable.
You’ll walk away with:
Four content pillars to plan a full month of posts in one sitting
A system so you never run out of content ideas again
Compliant alternatives to the marketing tactics you’re not allowed to use
Five hook formulas and a ready-to-use call to action
A profile checklist you can apply the same day
Bonus — Live Profile Audits:
Four attendee accounts get reviewed live on screen — a real, specific fix for each one. [Register to Sumit your account] by Wednesday, September 30 to be considered.
📅 Saturday, October 17, 2026 | 12:00–2:00 PM EST | Live on Zoom
Ticket Price
TCMO Members (log in) – $97
TCMO Student Members (log in) – $47
Sister Association Members (coupon at checkout) – $97
Partner School Students (coupon at checkout) – $47
Non-members – $197 — includes free TCMO membership through end of 2026 [great value]
Every ticket includes 24 months of recording access.
See you there, The TCMO Team
